Graduate Programs
(continued)
Preparatory Programs
One of the most crucial questions you have to ask yourself
before creating your own graduate-program is - why do you
need it? The process of recruiting, communicational strategy,
assessment system, integration procedure and many other things
will depend on it.
Today there exist several variants of more or less systematic
co-operation with students and graduates. Actually we don't
take into consideration unsystematic approach like "oh
yeah, we sometimes deal with graduates". Each company
has similar experience but until it turned into a strict system,
it's impossible to make a bid for it.
To Everyone's Taste
Some programs are very expensive, ambitious or time-taking,
therefore not every organization can afford them. These programs
aim at searching for the most talented guys of the country
and preparing company's top managers in such a way. In this
case the hunting process has a vast geography, wide range
of activities, large-scale communicational campaign, enormous
cash expenses, requires time and effort for recruiting the
best talents. The average number of such employees is 15-20
people per year. Then comes a long preparatory period which
as a rule lasts for two years: young people work and carry
out projects in different departments of the company - from
marketing (the most long-term period) to logistics.
A special preparatory program is worked out for them, the
most favourable conditions are created for their development
- in general, at this stage an organization invests good money
into each employee's training. The dimension of the task is
impressive, but the effect - a top manager prepared by this
program and millions of dollars he earns for his company-
is also considerable. This practice is most widespread in
big international FMCG-companies.
Of course, such programs take a lot of time and effort. However,
sometimes it's necessary to "bring up" not only
top managers from those young candidates amidst an organization.
Rather often we face the problem of gaps at the middle management
and skilled specialists levels. And this is a very important
backbone of every company. That's why there are special graduate
programs aimed at solving this difficulties.
In this case we also observe extensive selection and vast
communication among young people, but since the requirements
are not so high it's easier to find even more candidates.
Besides, this recruitment initiative may be held several times
a year. After coming to an organization former or present
students usually don't plunge into work at once, they still
appear to be a detached group. A special preparatory program
is worked out, combining usual educational formats - these
are lections, trainings, and practical training sessions -
with carrying out some work projects.
Graduate programs usually last from six month to one year,
though the candidate's full integration into production process
of a particular destination department after training takes
much more time. Actually, by the moment of finishing the program,
which may be accompanied by a special examination, a person
already has a portfolio of accomplished tasks and projects.
Very often companies use the so-called probation-training
course, which is similar to the previous variant but lasts
only for two-three months as a rule (frequently during summer
holidays). However nobody is promised immediate career or
promotion. It's rather a preparation for working process and
business adaptation supervised by HR department, which not
only arranges various educational events but is also responsible
for accomplishing a particular project within the frameworks
of a probation-training course.
By the way, this variant is used for temporary students training
courses as well, when they are given possibilities to have
an insight into the company's business activity and then,
after graduation, join the team. According to the results
of such training many (but not all) students receive an invitation
to work in that company. Many different organizations - telecommunication,
financial, etc have similar programs.
Very close to the above mentioned but not so systematically
controlled by an HR department is the format of summer practical
training. As a rule, students and graduates come to a company
to carry out a particular project or to hold initial posts
during their practical training or summer holidays. In such
a way students get small experience and a record in CV and
a company gets cheap (and sometimes even free) labour force
for executing duties which don't require much skills and qualification.
The next type of program is virtually mass selection of personnel
among university students. The common situation is as follows:
a company has numerous vacancies of entry level which should
be filled with more or less adequate and active people. There
are no promises concerning future promotions, minimum educational
programs are observed, but rotation is exceeding. Somebody
will stay of course, but for the most part employees gain
experience and quit to make a career in some other organization.
However, due to these programs many students and graduates
get useful knowledge (especially if in a good company), a
record in CV, "battle training" and understanding
that business is business. This system is widely spread in
retail banking, marketing departments and call-centres of
different organizations as well.
Sometimes even two or three programs may be run simultaneously.
What seems the most important is the realization of differences
in programs' tasks and objectives and understanding of their
necessity.
In short, having correct approach, well-defined communicational
strategies and what's even more important, systematic activity
aimed at brand popularization among students you company will
certainly be successful. So try and choose your own strategy
in dealing with such a valuable source of young creative specialists
and you certainly won't regret.
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